The Old Wilmington Candle Company

company rebrand

This is a rebranding of the existing candle company located in Wilmington, North Carolina. Branding utilizes vintage post cards, old photography of beaches and beach towns, as well as contemporary photography of candles and people with candles. I designed packaging, collateral, stationery, a website, and branding guide. The branding guide shows my entire process of how I branded the company; from logo sketches to the final logo, inspiration, competitors, website, and collateral.

Art Directed by: Alice Drueding
Photographed by: Heather Shertzer